Frequently asked questions

Insight Audit turns 160+ technical checks into a prioritized fix list your team can work through and track, alongside site metrics that show where you stand.

How it works

• Enter your website URL
• Choose the location and device, desktop or mobile, to test from
• RankQ crawls your site and runs 160+ checks across crawlability, metadata, content, links, images, structured data, security, accessibility, and performance
• Every issue is ranked by priority and effort, with why it matters and how to fix it

What you get

• Every issue ranked from critical to low, with fix effort and the number of pages affected
• For each issue: why it matters, how to fix it, and the exact pages and page elements to change
• Issues grouped by category, with results for the device you choose
• Health, performance, SEO, accessibility, and best-practices scores
• Core Web Vitals and speed metrics (LCP, CLS, TBT, TTFB, FCP, Speed Index, TTI, max potential FID), each with its target and a plain-language explanation
• Fix tracking: mark fixed, ignore, recheck a page, add notes, assign an owner, and set a due date
• Regression flags on issues that were fixed and came back

Why use it

• Work from a prioritized list instead of a flat dump of errors
• Judge the impact and effort of each issue before spending developer time
• Hand developers the exact page and element, so nothing needs hunting down
• Recheck pages after fixes and catch issues that return
• Measure your speed against Core Web Vitals targets

Keyword Data helps you evaluate the keywords you already have using search demand, estimated advertising costs, and ranking difficulty for your target country.

How it works

• Type or paste the keywords you want to evaluate, or import a keyword file.
• Choose the target country for your research.
• Review the public preview, then request the full report for additional details.

What you get

• Search volume and search-volume trends for the keywords you submit.
• Estimated CPC, keyword difficulty, and low and high top-of-page bid estimates.
• Keyword metrics localized for the country you select.
• AI search volume where data is available.

Why use it

• Check search demand before choosing a topic or campaign keyword.
• Compare estimated advertising costs before setting bids.
• Weigh search demand alongside ranking difficulty.

Tailored Keywords delivers organic keyword ideas tailored to your business and worth targeting, so you can decide what to write or optimize next.

How it works

• Start with your website URL and choose your target country
• RankQ learns what your business offers and discovers long-tail keyword candidates
• It checks each candidate for relevance and search intent, and removes the ones that don't fit
• Review what's left with search volume, difficulty, and trend

What you get

• A focused list of organic keywords relevant to your business
• Search intent for every keyword, so you know which page or content type it fits
• Search volume, keyword difficulty, and search-volume trends
• Keyword data localized for the country you select

Why use it

• Skip irrelevant keywords before they cost you time
• Target long-tail keywords that are easier to rank for than broad terms
• Match your content to what searchers are actually looking for

Campaign planner builds a prioritized keyword shortlist for paid search campaigns, aligned with your goal and budget.

How it works

• Start with your whole website, one landing page, or a keyword list you already have.
• Choose your target country, ad budget, and keyword strategy.
• When building a new list, add broad seed phrases to guide keyword discovery.
• RankQ checks relevance, then prioritizes the candidates using deterministic, quantum-inspired optimization.

What you get

• A prioritized keyword shortlist aligned with your goal and budget.
• Search volume, estimated CPC, competition density, competition level, top-of-page bid estimates, and search-volume trends.
• Keyword data localized for the country you select.
• CSV export in exact, phrase, or broad match format.

Why use it

• Reduce a large keyword set to a more manageable shortlist.
• Compare demand, estimated cost, and competition before committing budget.
• Prioritize keywords according to reach, CPC efficiency, or a balanced strategy.

Competitor Keyword Profile helps you research the keywords a competitor ranks for, with position, change, search volume, and difficulty for the country you select.

How it works

• Enter the competitor's domain you want to research.
• Choose the country where you want to review its rankings.
• Review the public preview, then request the full report for additional details.

What you get

• Ranking keywords with their positions and recent position changes.
• Search volume and keyword difficulty to help assess each term.
• Keyword data for the target country you select.

Why use it

• Find topics and terms to investigate for your own site.
• Weigh search demand and difficulty before choosing targets.
• Use ranking evidence to inform your content and campaign research.

Competitor Backlink Profile helps you investigate a competitor's referring domains and link metrics before deciding which sources to research for your own site.

How it works

• Enter the competitor's domain you want to investigate.
• Review its referring domains, backlink counts, and spam scores.
• Request the full report for additional details about the link profile.

What you get

• Referring domains and their backlink counts.
• Backlink spam scores and broken-backlink counts.
• Referring-page counts and the countries represented in the link profile.

Why use it

• Discover potential outreach sources for further review.
• Understand which domains contribute links to a competitor.
• Use link counts and spam scores to prioritize your research.

Keyword Analysis helps you review your website's ranking keywords and decide where to focus your next round of keyword and content research.

How it works

• Enter the website whose rankings you want to review.
• Choose your target country to focus the analysis on that market.
• Review the public preview, then request the full report for additional details.

What you get

• Ranking keywords with their positions and recent position changes.
• Search volume and keyword difficulty to help assess opportunities.
• Keyword data for the target country you select.

Why use it

• Spot ranking changes that deserve a closer look.
• Prioritize keyword research using position, demand, and difficulty together.
• Choose which search topics and pages to investigate next.

Backlink Analysis helps you review the domains linking to your website and decide which sources deserve closer investigation.

How it works

• Enter the website whose backlink profile you want to review.
• Explore referring domains and their link counts in the public preview.
• Request the full report for additional details about your backlink sources.

What you get

• Referring domains and backlink counts by source.
• Follow and nofollow counts alongside spam scores.
• Available first-seen dates for referring domains.

Why use it

• Identify backlink sources worth investigating more closely.
• Understand how links are distributed across referring domains.
• Use source-level metrics to plan your next backlink review.

Simple understanding

• Campaign planner: build a keyword shortlist around your campaign goal and budget
• Tailored Keywords: get organic keyword ideas that fit your business
• Keyword Data: check metrics for keywords you already have
• Keyword Analysis: see which keywords your site ranks for
• Competition Analysis: see competitors' keywords and backlinks
• Backlink Analysis: check the health of your backlinks
• Insight Audit: check a page's SEO, content, and performance

Yes. RankQ is built for Google Search advertisers: Campaign planner builds a keyword list sized to your ad budget, with search volume, CPC, and competition for every keyword. You export the list as a CSV in exact, phrase, or broad match format and add it to your campaigns yourself.

RankQ doesn't connect to your Google Ads account or change your campaigns, so it never needs access to your ad spend.

In one place: an AI model checks whether each keyword is relevant to your page, because that needs language understanding. Everything after that, including scoring, ranking, and fitting keywords to your budget, uses deterministic, quantum-inspired optimization.

What that means for you

• The same inputs return the same keyword list
• You can see why a keyword was kept or dropped
• Changes can be tested against a fixed baseline

GEO (Generative Engine Optimization) is about being visible in AI-generated answers, such as ChatGPT, Gemini, and Google's AI Overviews. AEO (Answer Engine Optimization) is about structuring content so search and answer engines can quote it directly as an answer.

RankQ supports both alongside classic SEO: Keyword Data and Tailored Keywords show AI search volume next to regular search demand, and Insight Audit checks the structured data and content signals answer engines rely on.

• Search volume, CPC, bids, rankings, and backlinks come from DataForSEO, a search data provider
• Google Search Console and Google Analytics data comes from your own accounts, with read-only access, if you connect them
• Insight Audit results come from RankQ's own page crawler and performance tests

Yes. RankQ offers a 7-day free trial with no credit card required to get started.

No. You can start your free trial without entering any payment details.

Some features become limited until you choose a paid plan. Certain one-time trial features are tracked per organization and are only available once, regardless of subscription changes afterward.

RankQ runs on a monthly subscription across four plans: Entry, Associate, Strategist, and Quant. Customers in India are billed in INR with GST included in the displayed price; customers outside India are billed in USD with no GST applied.

Payments are processed through Razorpay.

Yes, you can upgrade or downgrade your plan as your needs change. Plan prices are listed on our Compare pages.

Yes. Cancellation is processed immediately, and in most cases you'll retain access until the end of your current billing period. See our Cancellation & Refunds Policy for the full terms.

Your account data is retained for 30 days after cancellation, after which it may be permanently deleted.

Refund eligibility depends on when and how you cancel. See the Cancellation & Refunds Policy for the specific terms that apply.

Sensitive credentials, like your Google account tokens, are encrypted at rest before storage. See our Security page for more detail.

RankQ supports email/password login, magic-link (passwordless) login, and Google or Microsoft sign-in.

Payments are processed by Razorpay, and payment webhooks are verified against the raw signed request before RankQ trusts them.